Homestead’s Hot Sauce was born in a tiny kitchen out of frustration, curiosity, and a blender that nearly gave up on us.

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We’re Maddy & Andrey, the husband-and-wife team behind the brand. After my own health struggles during & after pregnancy, I (Maddy—aka The Hot Sauce Girl) got serious about ingredients. Most sauces were full of gums, preservatives, and stuff we couldn’t pronounce—so we made our own. What started as a DIY project turned into a movement.
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We bootstrapped everything: licensing, labels, a trademark without a lawyer. We sold to friends, then at farmers markets, restaurants & grocery stores! Today, Homestead’s is served in NYC burger joints, featured on TV, donated to firefighters, and loved by thousands of flavor-obsessed, label-reading customers across the country.

What We Make: Our sauces are small-batch and farm to table—made with real produce, clean heat, and bold flavor. No preservatives. No gums. No BS. Just good food. Always Vegan, Gluten-Free, Low Sodium, No Sugar Added, Kosher Certified, and diet-inclusive.

Why “Homestead’s”?

Because that’s the dream—to build a real homestead where we grow our own ingredients, host events, and show people how food should be made. Until then, we work from our little urban garden and do things the right way, even if it takes longer.

Our Mission: We’re here to clean up the condiment aisle, support small farms, give back to our community, and inspire other founders to build boldly and independently.

Whether you’re here for the flavor, the mission, or the story—we’re glad you found us!

Welcome to the Homestead’s Family!

—Maddy & Andrey

Co-Founders, Homestead’s Hot Sauce

Maddy Kelman, known as “The Hot Sauce Girl,” and her brand Homestead’s Hot Sauce have garnered national attention. Maddy was a guest of Donna Drake, CBS News, highlighting her mission & plans for the future. Kelman also appeared as a contestant on the reality TV show “The Blox,” showcasing her business acumen. Named by New York Weekly Magazine, The Hot Sauce Girl is listed as a “Top 20 Inspiring Women To Lookout For in 2025.”

Beyond news & Reality TV, Kelman has leveraged social media platforms like Instagram and TikTok to share behind-the-scenes content and promote her products. Her active online presence has contributed to the brand’s growing popularity!

Additionally, Kelman’s involvement with Flagler College’s Brown Innovation Institute and her recognition as a notable alumna have further amplified her profile.
Homestead’s Hot Sauce continues to make a significant impact in the culinary and entrepreneurial communities and has many exciting projects unfolding!